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What Is Interactive Voice Response (IVR) And Why Use It?

What Is Interactive Voice Response (IVR) And Why Use It?

The Interactive voice response (IVR), an automated telephone system that interacts with callers and gathers information about the purpose of the call to route callers to the appropriate department. Callers, in response to the automated queries in the IVR, callers enter information either by using voice or by making selections from pre-determined options using their telephone keypads. IVR systems dramatically improve call center efficiency by accurately routing calls to the most appropriate departments or staff to handle caller inquiries and by gathering important background…

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The New Gen Idea of Lead Generation

The New Gen Idea of Lead Generation

For any business leads and sales are the soul. If we are not reaching out our targeted customer base, we would not be able to sustain in a world of competition where customers have innumerous options to choose from and have an endless market place just a click away. Now as the time has changed, process has evolved and the marketers get the new ways to reach their prospects and they focus on building a strong relationship with their customers…

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The New age of Marketing via Mobiles

The New age of Marketing via Mobiles

Nowadays, mobile has become the part and parcel of daily routine. Our day starts with mobile and ends with mobile. Mobile has become most essential device for communication, entertainment and a major Source of gathering information. Mobile plays a vital role in marketing for the consumers that are too busy to search for the things in local market. In fact, they prefer using their smart phones for checking the details of any product on their smart phone. There are so…

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IVR Systems: Technology Simplifying Lives

IVR Systems: Technology Simplifying Lives

We all are aware of IVR or interactive voice responses, whenever we call our customer care service for any enquiry or help, we hear a prerecorded voice .The voice welcomes us and asks about our query. It gives instructions and tells us to press specific keys to resolve the query or direct us to specific channel. This type of technology is called IVR.IVR stands for Interactive Voice Response. The technology enables interaction between human and computer through the prerecorded voice….

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The Benefits of IVR Systems

The Benefits of IVR Systems

Everyone is familiar with the Interactive Voice Response (IVR) System, the voice that instructs us to take certain steps when calling customer care. However, the sad truth is that many managers, entrepreneurs, and CEOs do not understand the value of this simple tool to their company. The system is a telephony menu system. It allows identification, segmentation, and routing of callers to the most appropriate agent within a business’s team. IVRs give businesses the authority to record customized greetings, messages, and…

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Why Should You Promote Your Brand With SMS Marketing?

Why Should You Promote Your Brand With SMS Marketing?

SMS marketing is one of the most efficient and affordable ways for businesses and brands to promote their products and services. However, the sad truth is that only a few small businesses use it. Marketing is all about communication but if businesses are not communicating the value of this marketing tool to potential customers, then all the hard work holds no or little reward. The best thing about SMS marketing is that, while its principles and ideas stay the same, there…

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IVR Systems for Your Business- Why You Need Them

IVR Systems for Your Business- Why You Need Them

In the present time, several businesses are using a professional IVR voice to connect with their customers. This system is responsible for the increase in customer satisfaction because first it is available all year round and second because it helps with immediate connectivity for urgent requirements. Here are the some of the most productive ways to use an IVR for your business: Use them for customised conversation Does your business have callers calling from different geographical regions? If yes, then it…

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How to Promote Your Brand with SMS Marketing

How to Promote Your Brand with SMS Marketing

If you think that the function of SMS was only to make announcements and confirmations, then you might want to rethink that. Smart campaigners today are utilizing this marketing tool to increase conversion rates, nurture loyalty, and to build lifelong customer relationships. Several companies use SMS marketing frequently for dealing with the high volume of work for announcements and confirmations, with good reason. Furthermore, everybody has a cell phone and most customers keep it close to them 24 hours a day. This…

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Lead Generation Services for Beginners

Lead Generation Services for Beginners

What is lead generation? In simple terms, lead generation means to stimulate and seize customer attention towards a brand’s product or service to develop a sales pipeline. This process often makes the use of digital channels, and has been undergoing substantial changes in the past recent years owing to the growth of new online and social techniques. So, why is lead generation important? Witnessing the change in the process of buying and selling, marketers today require finding new ways to…

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